Sure, Analog:Shift is a business built around the love of watches — mostly mechanical watches. But, in essence, it’s our love for timepieces and timekeeping in general that are the common themes throughout the items we procure. And that includes the love of clocks in general: pocket watches, travel clocks, and more. 

After all, in the couple hundred years before the First World War, personal timekeeping was all about the pocket watch, and before that, it was larger clocks that were front and center, horologically. We still believe a good clock — such as a classic travel model from the 1920s or 1930s — has a place in the watch lover’s collection.

This particular timepiece is a vintage desk alarm clock made by notable Swiss watchmaker Girard Perregaux; wildly cool and featuring a unique mix of materials, it’s a tremendous design object as much as it is a functional clock. 

Housed in a 2.5” x 2.75” x 1.25” brass case with a yellow gold winding key, a yellow gold winding crown, a yellow gold alarm crown, and a pebbled black leather covering, it features a satin silver tritium dial with applied, yellow gold indices, a matching yellow gold ‘spear’ handset, a yellow gold alarm setting hand, and a date aperture at 3 o’clock.

Powering this cool little clock is a hand-wound movement with an 8-day power reserve and alarm and date complications. Tell us: How could using the alarm on your phone ever come close to the satisfaction from using such a well designed mechanical object?